Unable to play Vudu Free movies in Chrome browser (getting error)

I hit an issue this week where my computer is unable to play any of the Free movies any longer. Earlier this week I had started a movie, made it 30 minutes in and ended playback. Now whenever I try to resume playback of that movie, or launch another free movie (I have tried over a dozen), I get the following pop up after a few seconds.


! Playback error
Player returned error

I AM however able to play MY LIBRARY movies without issue, which is what has me so perplexed. I have logged out and back into my account, cleared temp internet files, restarted browser, and restarted the computer to no avail. I have also changed my account default to both HD and SD playback by default with it making no difference.

System specs:
Core i5-4590
8 Gigs Ram
AMD R9 380
Windows 10 Pro
Chrome - Version 72.0.3626.81 (Official Build) (64-bit)